user-centric design & technical delivery across mediums
I apply design and system thinking to a wide range of briefs. Understanding users, stakeholders and the wider context. Working closely with developers to deliver.
A new webflow site focused on SEO and conversion
[1] Full site redesign to hit long-tail keywords with user-specifc conversion pages resulted in average daily clicks going from 5 to 30.
A new webflow site focused on SEO and conversion
[1] For this project I created flows and designs for a new feature on our mobile app designer dashboard. This would enable clients to have more control over the metadata in their apps.
Redesign and build using our design system
Redesign and build using our design system
Discovery and provocation project for a global organisation
[1] Creating a coherent and engaging digital experience with one entry point.
Designing a mobile app to combat 'fast' fashion
[1] The brief was to redesign their e-commerce app to fufill their sustainability goals.
For my final year project, I designed, coded and made a wireless haptic belt that produced heartbeat-like vibrations to aid users with anxiety.
This portfolio website was made with
Next.js/Typescript/Tailwind